Four Color Process – CMYK Screen Printing on T-Shirts

May 22, 2019

What is Four Color Process, CMYK printing?

CMYK, also known as Four Color Process, stands for Cyan, Magenta, Yellow and Black. CMYK is a color profile originally designed for printing on white paper.  Cyan, Magenta, Yellow and Black are layered in halftones (various densities of dots of each color) in such a way as to produce a full color image. By layering these colors and varying the densities of the halftones, and allowing a white background to show through as well, a decent spectrum of colors can be achieved. In reality, there is technically a 5th “color” involved with CMYK – a white substrate.

CMYK is known as a subtractive process, meaning that for each additional color used, more light is removed to achieve that color. When using 100% values for each color in CMYK, the result is black. By its nature the color profile for CMYK is limited in comparison to the RGB color profile (what you see on computer screens).  RGB results in a more vibrant and diverse color profile than CMYK.

CMYK can be used in screen printing to create a full color design, although there are more considerations and complexities when screen printing CMYK on fabric than printing CMYK on paper, which will be outlined below.

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How is Custom Embroidery Priced?

February 11, 2019

EmbroideryWe believe in transparent pricing for our customers, so here we detail a full explanation for all possible embroidery costs.  We’ve made some changes in 2021, and don’t want anything to come as a surprise to you. The biggest change involves calculating the cost of your embroidered design by the number of stitches in your design, rather than a flat rate per logo. The second biggest change involves a different pricing formula for Customer Provided garments.

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How Fast is Custom Embroidery?

June 4, 2018

Custom EmbroideryThe nature of custom embroidery inherently takes longer than screen printing, so our standard turnaround for custom embroidery does change during the busy seasons. From December – March, and in June and July, the turnaround time is 7-10 business days from the time the order is placed. During the busy seasons in April-May, and from August – November, the standard turnaround is 10-15 business days.  If your order is 1000+ pieces, please contact us for your turnaround.  Continue reading “How Fast is Custom Embroidery?”

Sample Garment Policy

March 4, 2018

Sample GarmentsBefore you’re ready to commit to an order, we understand that sometimes you want to ensure you like the style and fit of the garments beforehand. We understand that a size large in one brand doesn’t always have the same measurements as a size large in another brand – it can sometimes be tricky to always know the correct size to order. We offer a few options to make sure you’re confident before you order.

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Local Resident makes News for DACA Protest

January 18, 2018

Last week we got a next day rush order request for a custom sweatshirt, here is the message: “My mom is going to be protesting in DC on her 78th birthday on 1/17. I would like to have a sweatshirt made for her that says “I WANT A CLEAN DACA BILL FOR MY BIRTHDAY” with a picture of a birthday cake with 78 on it.”  We were able to accommodate their rush request, and this morning they followed up with us and shared an NBC Nightly News clip, view here.

A group of over 100 Jewish activists travelled to DC to participate in a pro-DACA demonstration in support of Dreamers this week. After staging a peaceful sit-in, 86 people Daca Protestwere arrested, including several residents from the Champaign area. If you’re interested in learning more about this story, here is a Fox News video, as well as a video from Bend the Arc Jewish Action.  You can read more about the story on WAND 17.

If you have a t-shirt story you’d like us to share, please contact us.